Companies are preparing for a good holiday season

Positive mood on the farms, investments are being made in the future

In our survey on the topic of “ Holiday farms 2023 – is the luxury boom coming? Are farms increasingly focusing on child care or sustainability? What investments are there?” it becomes very clear that holiday farms are more in demand than ever . Why is that? – We have the answers directly from our holiday farms.

Investments that are worth it!

When it comes to investments in 2023, many farms are focusing on maintenance . For example, the following investments are planned:

• Renewals of the external facade

• Breakfast room extension in the Christa family farm

• Renovations of kitchens in holiday apartments at the Wisch-Hof farm

• Modernization of living spaces in the Bussjägerhof

But larger investments will also be made in 2023, as the Irxner mountain farm from Schladming reports to us. A renovation of the farm and beautification of the guest area are planned here.

Some farms have already made major investments and are now focusing on maintenance or concentrating on leisure activities and investing in play barns or riding areas. The little guests are also taken into consideration ; Playgrounds are being renovated or expanded in the Taxen holiday paradise , Hubertushof Eifel and in the “Achrainer-Moosen” hereditary farm . New bicycles and children's play equipment are being added to the Jederlerhof in Tyrol .

Sustainability is a big issue for many farmers. Photovoltaic systems are being expanded, such as at the Hochalmblick sports farm and Camping Lindlerhof am See , or new ones are being purchased, such as at the Feldhof . Electricity storage systems with the aim of energy independence are planned and e-fuelling pumps for holidaymakers will be set up in the Landhaus zum Ross .

Wellness and childcare have nothing to do with a holiday on a farm!?

Many farms say so! However, there are clear differences here compared to a luxurious hotel vacation.

Childcare from 8 a.m. to 6 p.m. looks different on the farm. There is a lot for children here, but without a program or trained staff. At the Sinnhubbauer baby and children's holiday farm, help in the stable is in great demand. Many farms offer guided pony rides, tractor driving, collecting eggs on the farm or helping with the hay harvest. Riding lessons are offered at the Bruckreiterhof in Schladming .

In the feedback from the holiday farms, including from Kuchlbauer , you can clearly see the trend “love of nature” . Parents do something with the children themselves and do not need any entertainment.

Farms with a wellness offer , such as the Grafhaidergut from Wartberg an der Krems, receive consistently positive feedback. However, according to the farm owner Mr. Havlicek, this is not a requirement for holiday guests. Some farms have also planned investments here, such as the Moarhof in Mölten , which is planning a new wellness area with a sauna, relaxation room and tea corner.

Tip from the Bauernurlaub.info team: In some areas, regional maps with discounts on leisure activities, sights or mountain and valley rides with gondolas are available at the farms - just ask.

The trend is towards “holidays at home”

The desire to travel for the 2023 holiday year is unbroken and the booking situation is consistently positive. More and more people are looking for peace, relaxation and a break, which works better for most vacationers on a farm than in a hotel.

“The future for renting on holiday farms looks good because many guests want to show their children or grandchildren country life, how to deal with animals and help with many agricultural activities, ” writes the Promschhof from Semriach .

Young families in particular are very interested in introducing them and their children to nature and the production of genuine food, according to the Hansbauerhof from Carinthia.

Conny Rohrmoser from the Reiterhof organic farm can see a particular trend in animal-assisted interventions . In recent years, intensive contact with animals has become much more important to guests. 4-5 years ago this was not common practice at all, so now guests often only book because the farm has this offer.

Hospitality, sociability, personal approach and appreciation of the guest are also important points in favor of a stay on a farm.

The Feinen holiday farm from beautiful Rhineland-Palatinate summed it up very nicely: Clearly, here too, the trend among guests is towards more nature, the original, for everyone who loves country life and simplicity and yet not in a contemporary way want to forego comfort .

From self-catering to half board - everything is possible

Another trend that our farms are noticing is the demand for catering options such as breakfast or half board.

The production of food, a tour of the fruit or vegetable garden, and the sale of regional products are also often offered and are very well received by the guests. You can buy luxury, but you get the “honesty” of the farmers as a gift. Wiaz'Haus Orthofen also means that “honesty” means that you still cook yourself and use products from the farm or the region.

Baking wood-fired bread is a trendsetter in times like these, the Rettensteiner family from Schloif Troadkastn in Bischofshofen tells us.

Further trends and the most popular holiday regions

“According to our evaluations, going on a farm holiday by train is a clearly recognizable trend,” says Roland Bamberger, managing director and founder of bauernhofurlaub.info, who is fully convinced of the sustainability of the farm holiday. Some farms offer a pick-up and delivery service.

The most popular regions for farm holidays are in Salzburg , especially in Pinzgau and Pongau , in the Styrian holiday region of Schladming-Dachstein and in the entire state of Tyrol . In Germany , Schleswig-Holstein is the most popular federal state, ahead of Thuringia and Bavaria.

Holidays on a farm are diverse, unique and no two holiday farms are the same. The offer ranges from a family farm, a feel-good farm, a winery farm to a riding stable and an active farm. Experience unforgettable moments at holiday farms that are passionate about offering you an unforgettable time. Every holiday region is packed with countless adventures, leisure activities and experiences that are waiting to be discovered by you.